Who we are
BC Fitness is a strength and fitness facility in Carlisle. We're not a class factory. We run coached strength and fitness sessions, built on proper periodised programming, for people who want to train for something.
Our philosophy is simple: Something For Everybody. One brand, four front doors, never ranked against each other:
- The Rig: our strength block on Monday, Wednesday and Friday, plus Threshold Tuesday and Thursday Engine. Built for 25 to 50 year old hybrid athletes chasing Hyrox, ATHX and their own PBs.
- Engine Room: fitness sessions for people who love training and want consistent progress without the pressure.
- Live Well Longevity 50+: machine-led strength for body composition, bone density and a long, strong life. Not a "light seniors class".
- 65 Vitality: strength, balance and independence for our 65+ members.
Everyone comes in through our Foundation programme and builds on our five LIMITLESS pillars: Solid Foundations, Clever Nutrition, Intelligent Training, Bulletproof Mindset and Powerful Lifestyle.
We believe the training is the easy bit. What happens outside the gym gets the result. So we build the person capable of executing the plan, then sequence the phases so the plan works. Our values are Live, Learn, Lead, Teamwork, Integrity and High Performance, and we hold ourselves to them.
The role
This is a senior coach role, with the intention of progressing to head coach. You'll sit right next to the head coach and own the standard of coaching across the whole facility.
We're looking for someone who will make our product better, get our members better results and take the team to a higher level. You'll coach on the floor, but your biggest impact will be on everything around the session: the programming, the client delivery, the check-ins and reviews, and the coaches.
What you'll be doing
Product and programming
- Help design and refine our 12-week strength blocks, Engine conditioning blocks and our 50+ and 65+ programmes
- Keep our programming evidence-led: undulating periodisation, RPE-based loading, planned deloads, benchmark and retest weeks
- Make sure every session runs to a 60-minute cap with quality before fatigue, every week
Results and client delivery
- Own the member journey from Foundation through Build, Fat Loss and Recovery phases
- Run and quality-check check-ins, goal reviews and progress reviews, including InBody and nutrition data
- Use data before decisions: spot trends, flag members at risk and act on it before they leave
Developing the team
- Coach the coaches: observe sessions, give feedback and run development sessions
- Help lead one-to-ones and hold coaches to our touch-point and retention standards
- Build the next generation of BC coaches to a higher standard than the last
Standards
- Be the person who makes sure the BC Fitness standard is met across the board, on the floor, in the app and in every conversation with a member
- Lead by example. If you ask it of the team, you do it first
Sales
- Take sales calls and consultations with new enquiries, and earn 10% commission on the sales you close
What you'll bring
- 5 to 10 years' coaching experience, with real time spent leading or developing other coaches
- Expert-level strength and conditioning. You can write, deliver and adapt a periodised strength programme for a mixed-ability group and explain the why behind every choice
- A recognised coaching or S&C qualification (Level 3 PT minimum; UKSCA accreditation, a sport science or S&C degree, or equivalent will stand out)
- Confidence coaching across ages and abilities, from a first-time gym member to a Hyrox competitor to a 70 year old who wants to carry their own shopping
- A solid grasp of nutrition coaching: protein first, data-led adjustments, one change at a time
- Comfortable on a sales call. You believe in what we do and can explain it with conviction
- High personal standards, a growth mindset and the ability to have honest conversations with members and coaches
Bonus points for: Hyrox or ATHX experience, experience with Trainerize or similar coaching software, conditioning and heart rate zone programming, or working with 50+ and 65+ populations.
Hours and rota
45 hours a week across a 4-week rota:
| Monday, Wednesday, Friday | Split shift |
| Tuesday, Thursday | Early or late shift |
| Saturday | 7am to 12pm, one Saturday in every four |
What you get
- £40,000 a year basic
- 10% commission on sales you close, uncapped
- 28 days' holiday plus bank holidays
- A senior seat in a growing business, with real influence over the product and the team
- Ongoing CPD and development from a team that takes learning seriously
- A community of members who turn up, work hard and chase standards with you
How to apply
Fill in the form below, or email info@bcfitnesspt.co.uk with the subject line "Senior Coach". Shortlisted applicants get a call, followed by a practical coaching session at BCHQ.
BC Fitness is an equal opportunities employer. We welcome applications from everyone.